LEGOin ChatGPT and AI OverviewsUK market · Q3 2026 snapshot11k keywords · 9.9M/mo

LEGOAI visibility in ChatGPT and AI Overviews

Brand report
The searches LEGO competes for i11kbrand-competitive keywords9.9Msearches/mo
ChatGPT
Names a brand i9.8M/mo
ChatGPT answers every search. The only question is whether a brand gets named, and across the brand-competitive set it usually is.
AI Overviews
AIO appears i4.6M/mo
Names a brand i3.9M/mo
ChatGPT
82%of answers mention you i
Sentiment iComing soon
AI Overviews
47%of answers mention you i
Sentiment iComing soon
2k of the keywords carry LEGO's brand names; others do not compete on them, so we set them aside in this map.
Ment. i
Sentiment
Mention
Sentiment Coming soon
Sort by
Keyword iVolume / moMentionedMentioned
gameboy legobrandedview ↗33.1k-
lego ninjagobrandedview ↗27.1k-
legos and friendsbrandedview ↗22.2k-
lego f1 carbrandedview ↗22.2k
lego world cupbrandedview ↗22.2k-
concorde legobrandedview ↗18.1k-
millennial falconview ↗14.8k
bionicleview ↗9.9k
cats legosview ↗
fortnite legoview ↗
harry potter sets legoview ↗
home alone legoview ↗
lego avengers towerview ↗
lego bonsai treeview ↗
lego cityview ↗
lego dinosaursview ↗
lego duploview ↗
lego jawsview ↗
ninjagoview ↗
toothless legoview ↗
gameboy lego view ↗33.1k / mo
ChatGPT
AI Overviews
-
lego ninjago view ↗27.1k / mo
ChatGPT
AI Overviews
-
legos and friends view ↗22.2k / mo
ChatGPT
AI Overviews
-
lego f1 car view ↗22.2k / mo
ChatGPT
AI Overviews
lego world cup view ↗22.2k / mo
ChatGPT
AI Overviews
-
concorde lego view ↗18.1k / mo
ChatGPT
AI Overviews
-
millennial falcon view ↗14.8k / mo
ChatGPT
AI Overviews
bionicle view ↗9.9k / mo
ChatGPT
AI Overviews
cats legos view ↗
ChatGPT
AI Overviews
fortnite lego view ↗
ChatGPT
AI Overviews
ChatGPT
AI Overviews
ChatGPT
AI Overviews
ChatGPT
AI Overviews
ChatGPT
AI Overviews
lego city view ↗
ChatGPT
AI Overviews
ChatGPT
AI Overviews
lego duplo view ↗
ChatGPT
AI Overviews
lego jaws view ↗
ChatGPT
AI Overviews
ninjago view ↗
ChatGPT
AI Overviews
ChatGPT
AI Overviews

This report has 11,021 keywords

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Every keyword above was asked as one real question through ChatGPT and AI Overviews, with our improved AI asking. We read who gets named, then weight it by real Google demand. How it works

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