PFGin ChatGPT and AI OverviewsUK market · Q3 2026 snapshot488 keywords · 242.8k/mo

PFGAI visibility in ChatGPT and AI Overviews

columbia.com›
Brand report
The searches PFG competes for i488brand-competitive keywords242.8ksearches/mo
ChatGPT
Names a brand i235.4k/mo
ChatGPT answers every search. The only question is whether a brand gets named, and across the brand-competitive set it usually is.
AI Overviews
AIO appears i164.2k/mo
Names a brand i146.1k/mo
1

Overall performance

ChatGPT
29%of answers mention you i
Sentiment iComing soon
AI Overviews
40%of answers mention you i
Sentiment iComing soon
2

Competitive map i

97 of the keywords carry PFG's brand names; others do not compete on them, so we set them aside in this map.
Ment. i
3

Performance by category i

Sort by
4

Performance by keyword i

Sentiment
Mention
Sentiment Coming soon
Sort by
Keyword i▼Volume / moMentionedMentioned
meaning of parkaview ↗2.4k××
how to clean puffer jacketsview ↗1.6k××
columbia rain jacketbrandedview ↗1.3k✓-
what is a parkaview ↗590××
what are parka jacketsview ↗590××
what clothes to wear for hikingview ↗590××
is columbia a good brandbrandedview ↗590✓✓
columbia shoes ladiesbrandedview ↗260×✓
apres ski meaningview ↗
are windbreakers water resistantview ↗
columbia hatview ↗
columbia pufferview ↗
columbia rucksackview ↗
columbia size guideview ↗
performance fishing gearview ↗
rain coats columbiaview ↗
rainwear passionview ↗
trekking pants columbiaview ↗
what is a windbreakerview ↗
what to wear for snowboardingview ↗
meaning of parka view ↗2.4k / mo
ChatGPT
×
AI Overviews
×
how to clean puffer jackets view ↗1.6k / mo
ChatGPT
×
AI Overviews
×
columbia rain jacket view ↗1.3k / mo
ChatGPT
✓
AI Overviews
-
what is a parka view ↗590 / mo
ChatGPT
×
AI Overviews
×
what are parka jackets view ↗590 / mo
ChatGPT
×
AI Overviews
×
what clothes to wear for hiking view ↗590 / mo
ChatGPT
×
AI Overviews
×
is columbia a good brand view ↗590 / mo
ChatGPT
✓
AI Overviews
✓
columbia shoes ladies view ↗260 / mo
ChatGPT
×
AI Overviews
✓
apres ski meaning view ↗
ChatGPT
AI Overviews
are windbreakers water resistant view ↗
ChatGPT
AI Overviews
columbia hat view ↗
ChatGPT
AI Overviews
columbia puffer view ↗
ChatGPT
AI Overviews
columbia rucksack view ↗
ChatGPT
AI Overviews
columbia size guide view ↗
ChatGPT
AI Overviews
performance fishing gear view ↗
ChatGPT
AI Overviews
rain coats columbia view ↗
ChatGPT
AI Overviews
rainwear passion view ↗
ChatGPT
AI Overviews
trekking pants columbia view ↗
ChatGPT
AI Overviews
what is a windbreaker view ↗
ChatGPT
AI Overviews
what to wear for snowboarding view ↗
ChatGPT
AI Overviews

This report has 488 keywords

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Every keyword above was asked as one real question through ChatGPT and AI Overviews, with our improved AI asking. We read who gets named, then weight it by real Google demand. How it works

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