✳ChatGPT
Names a brand i157.6k/mo
ChatGPT answers every search. The only question is whether a brand gets named, and across the brand-competitive set it usually is.
✦AI Overviews
AIO appears i149.1k/mo
Names a brand i141k/mo
1
Overall performance
53%of answers mention you i
Sentiment iComing soon
59%of answers mention you i
Sentiment iComing soon
2
Competitive map i
24 of the keywords carry Nikwax's brand names; others do not compete on them, so we set them aside in this map.
Ment. i
3
Performance by category i
4
Performance by keyword i
Sentiment
| Keyword i▼ | Volume / mo | ||
|---|---|---|---|
| waterproof testview ↗ | 1.9k | × | × |
| how to wash a down.jacketview ↗ | 1.3k | × | ✓ |
| woolen washview ↗ | 1k | × | ✓ |
| leather clothes cleanerview ↗ | 880 | ✓ | - |
| tech washview ↗ | 720 | ✓ | ✓ |
| wash-in waterprooferview ↗ | 720 | × | ✓ |
| down washview ↗ | 320 | ✓ | ✓ |
| nikwax direct wash inbrandedview ↗ | 320 | ✓ | ✓ |
| are softshell jackets waterproofview ↗ | |||
| horse rug waterprooferview ↗ | |||
| is suede waterproofview ↗ | |||
| leather boots conditionerview ↗ | |||
| leather waterproofingview ↗ | |||
| nikwax down wash directview ↗ | |||
| nikwax fabric and leather proofview ↗ | |||
| nikwax tent and gear solarproofview ↗ | |||
| tent reproofingview ↗ | |||
| tx direct wash inview ↗ | |||
| waterproofing fleeceview ↗ | |||
| waterproofing spray for coatsview ↗ |
waterproof test view ↗1.9k / mo
how to wash a down.jacket view ↗1.3k / mo
woolen wash view ↗1k / mo
leather clothes cleaner view ↗880 / mo
tech wash view ↗720 / mo
wash-in waterproofer view ↗720 / mo
down wash view ↗320 / mo
nikwax direct wash in view ↗320 / mo
horse rug waterproofer view ↗
is suede waterproof view ↗
leather boots conditioner view ↗
leather waterproofing view ↗
nikwax down wash direct view ↗
tent reproofing view ↗
tx direct wash in view ↗
waterproofing fleece view ↗
SEOmonitor AI Visibility IndexUK market · Q3 2026 snapshot · Get notified of the next